Jen Martensen, Founder
I have enjoyed an amazing career journey, working along the way for companies of literally every size.
Following my first passion, music, my career started in entertainment journalism. I've managed a legendary New York recording studio, worked for a major record label, and have been a partner in my own independent record label. Through the entire lifetime of the internet age, I have been a producer/project manager/vendor manager for some well-known digital marketing agencies.
A leader and connector with a penchant for process, I often say I'm a business model nerd—thinking constantly about the financial, people, scheduling, and legal/risk or intellectual property considerations involved in any business situation.
Genuinely lucky that I am both creative and business-minded, I truly do use both sides of my brain and have a lot of unique professional experience that has taught me to empathize with and understand how different people think and work.
With a natural intuition for seeing possibilities and making social and professional connections, I am proud of my talents for collaborating and communicating with a wide range of personalities, roles, and levels.
I’m diligent and resourceful. I am really good with money. I'm not afraid of technology.
I am excited about helping future clients and partners of Backline.
It's likely I'm one of the most organized people you'll ever meet. So let's meet.